The Situation

The Maxim Super Bowl Party has been a celebrity destination since its debut in 2001. And like the magazine, it's loud, flashy, and undoubtably exotic-centric. The game is a sideshow, a pretext for good ol' fashioned American indulgence. The party attracts what it bills as "A-list" celebrities, which are themselves the attraction. Maxim warns you to also expect "VIPs, influencers, and athletes in attendance.” It took place inside a sprawling 51,000-sq. ft. event complex in downtown Minneapolis and featured some unforgettable musical performances. Followed by several days of awards ceremonies, collectable charity auctions, and athletes training with inner-city kids.